About Grace & Honey Consulting
Grace & Honey Consulting is a premier growth and digital strategy firm helping brands elevate their online presence and scale with precision. We deliver elite website development, SEO, and automation systems that drive performance, efficiency, and long-term profitability. Backed by top industry certifications, Grace & Honey builds infrastructure that empowers modern businesses to grow—smarter and faster.
Clarity. Confidence. Strategy. Growth.
At Grace & Honey Consulting, we believe every business owner deserves clarity, confidence, and a strategy that feels aligned with their purpose - not confusing or overwhelming. Our mission is simple: help service-based businesses grow smarter, not harder.
Through brand strategy, digital consulting, and systems that support sustainable growth, we guide entrepreneurs toward businesses that feel lighter, more profitable, and more in control.
OUR PEOPLE
The Mind Behind
Grace & Honey
Alexandra Gerstel
Founder, Chief Executive Officer & President
Grace & Honey Consulting — Pittsburgh, PA
Alexandra Gerstel is the Founder, Chief Executive Officer, and President of Grace & Honey Consulting, a premier growth agency serving clients from solo entrepreneurs to multinational organizations. The firm specializes in strategic business development, digital infrastructure, and market positioning — guiding clients from business formation and IRS registration to advanced digital strategy, SEO, and brand visibility.
A graduate of Saint Vincent College, Alexandra holds a Bachelor of Science in International Business with concentrations in Marketing and Operational Excellence. During her four years at the university’s Small Business Development Center, she developed business plans and conducted market research for emerging local ventures, establishing a foundation in entrepreneurial strategy and small business consulting.
Her professional journey continued in corporate SaaS account management, where she mastered customer success systems and enterprise-level client relations before transitioning back into marketing to deepen her expertise in SEO, analytics, and digital transformation.
Today, through Grace & Honey Consulting, Alexandra and her team deliver elite startup advisory services, full-scale website development, SEO programs, and targeted digital media campaigns designed for measurable growth. She is a Certified Small Business Consultant (AASBC®, ASMEC®), holds multiple SEO and software certifications, and is a recognized partner with Shopify, Wix, Square, and Squarespace.
Grace & Honey operates with the precision of a corporate agency — without the bureaucracy. Every deliverable is built in-house, ensuring clients receive uncompromising quality, strategic insight, and tangible results.
We don’t sugarcoat. We deliver clarity, structure, and performance — and our results speak for themselves.
Our Story: Built from Experience, Driven by Purpose.
Grace & Honey Consulting was born from a deep understanding of how frustrating it can feel to run a business without a clear direction. Many entrepreneurs start with passion but end up stuck in chaos, inconsistency, or information overload.
Alexandra saw the same pattern over and over again:
• Founders with brilliant ideas…
• But no clear message.
• No systems.
• No strategic roadmap.
• And no support they could truly trust.
This inspired her mission to create a consulting experience that blends brand clarity, operational structure, and business strategy into something simple, actionable, and transformational.
What We Believe
Clarity Creates Confidence
When you know your message, audience, and strengths, everything becomes easier: content, marketing, and decision-making.
Systems Create Freedom
A business shouldn’t run your life. Systems, automations, and workflows help you work smarter and grow with ease.
Strategy Creates Sustainable Success
Growth should feel intentional, not random. We guide you with data-driven, psychology-backed strategies built for long-term success.
What Makes Us Different
A Holistic Approach to Business Growth
We don’t just fix one part of the business - we align your brand, digital presence, and operations so everything works together.
Psychology-Based Strategy
Our approach is rooted in buyer behavior, decision psychology, and audience insights, helping your brand resonate deeply and naturally convert.
Clear Communication & Supportive Guidance
No jargon. No overwhelm. Just clear explanations, calm direction, and strategic clarity you can trust.
Tailored Solutions - Never Generic
Your business is unique. Your strategy should be too. Every solution is customized to your stage, goals, and strengths.
Our Promise to You
Grace & Honey Consulting is not just a service, it’s a partnership.
We are committed to helping you:
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Clarify your voice
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Strengthen your brand
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Optimize your systems
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Grow with strategy
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Build a business that feels good
Who We Work With
We bring the clarity and strategy to make it real.
Ready to Build a Business You Feel Proud Of?
Your next level starts with one simple decision: choosing clarity over confusion.
Grace & Honey Consulting is here to guide you every step of the way.
We support:
Service providers
Solo entrepreneurs
Creative businesses
Coaches & consultants
Small teams ready to level up